Dozens of residents packed the Brunswick Town Hall last Thursday, clutching yellow protest signs and scrawled submissions. Their target: a proposed nine-storey apartment complex on Sydney Road, slated to replace a 1920s red-brick post office and adjoining shops. For the fourth time in as many months, Moreland City Council faced a public showdown over plans to densify neighbourhoods already feeling the strain of rapid growth.
Development Pressure Meets Neighbourhood Backlash
This spike in community opposition hasn't come out of nowhere. With Victoria’s population forecast to pass 7 million by 2026 and a median house price sitting at $920,000 according to the June Domain House Price Report, pressure is on for more housing amid fierce competition and a rental vacancy rate that dipped below 1.3% in Inner Melbourne for May. State planning Minister Sonya Kilkenny’s push this year to fast-track more than 44,000 new dwellings under the Victorian Housing Statement has divided local councils, and put communities on edge.
While the need for more homes is urgent, the way it’s being rolled out has fuelled anxiety in places like Brighton and Northcote, where residents fear heritage loss, congested streets and unaffordable tower builds. "We're not anti-housing," said Barbara, a Carlton North resident handing out flyers against the University Square redevelopment, "but we're not willing to lose our suburb’s character for investor profits." The Carlton Residents Association has filed three planning objections in the past quarter alone.
The Numbers Behind the Noise—and What’s Next
Victorian Planning Authority data shows the number of development applications in the City of Melbourne rose 18% in the year to April. High-density proposals, including a 150-apartment build above Glen Huntly train station, are now regularly surpassing $140 million in project value. The flipside: much-needed stock for renters and buyers. Tim Gurner’s recently approved St Kilda Road Towers will deliver 180 apartments, with two-bedroom units advertised at $1.08 million and up. According to Ray White, average foot traffic at open-for-inspection events in May dropped 15% year-on-year in Toorak but surged in the Frankston corridor, where affordable apartments below $650,000 remain hotly contested.
For frustrated buyers and renters, the standon could feel like more gridlock. City of Boroondara officers say that 41% of all planning objections in 2025 related to design bulk and overshadowing—concerns mirrored in East Malvern, where a proposed Childers Street build recently drew 122 submissions. Yet, developers counter this by pointing to the Victorian Government’s own targets to ramp up housing supply, especially near major transport links such as South Yarra Station and the newly completed Anstey Skyrail.
What comes next? Residents of Fitzroy North say they plan to escalate their objections to VCAT if City of Yarra green-lights a 12-storey tower on Nicholson Street this month. Developers, meanwhile, are lobbying for more consistent state-wide guidelines as the pipeline of projects grows. For home seekers, practical advice from local buyers’ agents is to monitor council development registers and attend consultation sessions—timely objections and feedback can shape final plans, even if they don’t halt projects entirely.
Tell Melbourne your story
Partner Content lets Melbourne businesses reach engaged local readers with a clearly labelled, editorial-style feature. Every placement is marked Sponsored, in line with our sponsored content policy.
About this article
Published by The Daily Melbourne
This article was produced by the The Daily Melbourne editorial desk and covers property in Melbourne. See our editorial standards for how we use AI.
See something wrong? Suggest a correction.
Daily brief
Enjoyed this? Wake up to Melbourne news every morning.
Free, in your inbox before 7am. Weekdays.